WHY I WILL STILL BE SHOPPING AT TARGET Please watch this video all the way to the end. I’ve watched and listened to many of the owners of the Black-owned businesses that are currently on the shelves at Target, and their messages were consistently the same… KEEP BUYING THEIR PRODUCTS FROM TARGET, BUT ONLY BUY BLACK-OWNED BRANDS FROM TARGET! So here’s why I will continue to buy from Black-owned brands at Target… 1.Because that’s what the Black business owners told us to do, based on how much they potentially have to lose if we don’t. 2.Because any sort of boycott strategy that hurts Black-owned businesses MORE than the actual retailers who created these problems in the first place, is NOT an effective strategy, and defeats the purpose of doing it! Don’t make decisions solely based on your emotions, knowing that YOU have no skin in the game, and nothing to lose. That’s just selfishness. FOLLOW DIRECTIONS, and listen to the people who will potentially be harmed, and their businesses and livelihoods put on the line, based on your decisions. THAT’S standing on business! The Montgomery Bus Boycott was successful because there was a plan to ensure that the Black people, who are working hard to provide for themselves and their families, weren’t being harmed by it, and weren’t losing money. Black-owned businesses are not the “target” of this campaign. TARGET is the target, so don’t hurt the innocent victims in this situation, just to prove a point to Target. Don’t cut off your nose, to spite your face! And no, just buying directly from their websites is NOT the solution, because that still puts their businesses in jeopardy, if their products just sit on the shelves for months and months at Target. IT’S BOTH, AND! Buy from their websites, AND buy their products from Target too, and that’s it! Don’t buy anything else from there! Everything I just shared are the requests that came directly from the Black business owners in Target, and THEY are the ones who are most affected by this, so THEY are the ones that I’m going to listen to (not you). Please go argue with somebody else about this. I said what I said.
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