🚨 Creatives, Why Your Social Media Marketing is Not Selling 🚨 Etsy sellers, creative entrepreneurs, and handmade business owners—stop falling for the biggest lie in content marketing: ❌ “You have to educate, entertain, and provide value to sell.” Here’s the hard truth: ❌Content ≠ Sales. ✅Buyer Psychology = A SHIT TON OF SALES!! Why? Technically you are activating dopamine in the brain. Which is the satisfaction hormone that activates people to take action, as in buy your products. If your content is attracting crafters, DIYers, and competitors instead of buyers, you’re doing it wrong. ⚠️ The Biggest Content Mistakes Creatives Make: ❌ Posting "How to Make It" videos that attract other makers, not customers. ❌ Wasting hours engaging with people who just want to learn how to DIY. ❌ Uploading boring product slideshows that don’t connect with your ideal buyer. 💡 What to Do Instead? Use the PAST Framework: ✅ Problem – Call out your customer’s pain point. ✅ Agitation – Show them why it's a real problem. ✅ Solution – Position your product as the answer. ✅ Transformation – Paint the picture of their life after buying. If your content isn’t SELLING, it’s a waste of time and it DOES NOT MATTER HOW MANY FOLLOWERS, LIKES AND SHARES you are generation because it is not making your MONEY. What you need to continue doing what you love CREATE. 💬 Drop "CONVERT" if you're ready to shift from struggling artist to profitable creative business owner.
#EtsySeller #CreativeEntrepreneur #HandmadeBusiness #EtsyShopOwner #SmallBizMarketing #SellYourCraft #GraphicArtist #CreativeBusiness #MarketingForMakers #HandmadeSuccess